Uh, people will want to feel like they are good at something. Like, they've mastered something. Like, they're better at something, at something than someone else. That's -- if you think about the world, it's really important to be better at something than someone else. Think about the pressure it is, that exists now to be better at something, anything than everyone else. Now you know what every -- you c-, you could pretty much know how good someone is at something now worldwide. That's a brand new phenomenon. That did not exist, uh, throughout our human history. This is, this is kind of -- we're kind of -- we're in a global -- think about everything is in a global real-time leaderboard now, um, and that's a lot of pressure. It's a lot of pressure. So, people want to find something that they can be good at, anything, because the types of things that, that -- Think about being good at, in a profession nowadays what that means. It's insane. It, it's totally crazy. Uh, you want to be the best filmmaker, the best basketball player, the best, uh, baseball player or singer whatever, lawyer. You've got millions of other people trying to do the same thing. Used to be just had, uh, whoever could get within a horse and buggy of you. Or before that that was even, that's even, that's even a lot more recent than just walking, right? So, uh, used to just have to be the best, uh, blacksmith within 100 miles and that's all that mattered. Uh, this is a very different world. So, I see, I see those things as kind of like the effect of the, of the pressure, people feeling lots of pressure and getting attached to things like leaderboards and things like that because it's a very simple way to achieve that feeling that I think used to be normal. It used to be, it used to be normal to feel like you were good at something, eh, around it, with, among your peers. Now, your peer group is the entire planet. So, I think it's, uh, it's very hard now. So, I think video games provide, can provide a very simple world to make that a reality for you.